Stories
Prince Robert of Luxembourg Takes Helm as President of Primum Familiae Vini (PFV)
We’re excited to share the news that Prince Robert of Luxembourg, President and CEO of Domaine Clarence Dillon, has been appointed to be the new President of Primum Familiae Vini (PFV), effective June 27th, 2025. He succeeds Mr. Charles Symington, continuing PFV’s tradition of annual leadership rotation among its twelve distinguished wine families.
Continuing Family Values
Celebrating the enduring commitment and visionary foresight spanning centuries within these iconic wine families. We’re proud to spotlight this year’s PFV Prize winner, the Tsutsumi family from Japan, who exemplify multi-generational dedication to traditional crafts while embracing modern applications..
Innovation & Modernity
Exploring how advancements, including AI, can enhance every facet of wine operations, from vineyard management to market analysis. The new, carbon-neutral cellars and hospitality circuit at Château Haut-Brion, overseen by Prince Robert, set a new benchmark for sustainable luxury.
Mr. Christophe Brunet, Secretary General of PFV
Ecological Stewardship
PFV members are pioneers in sustainability. From comprehensive biodiversity protection by Symington Family Estates to Familia Torres’ carbon footprint reduction, and Domaine Clarence Dillon’s ambitious carbon-neutral construction at Château Haut-Brion (designed by Annabelle Selldorf and slated for 2026), these families are leading by example.
As Prince Robert stated, he intends to “particularly focus our attention on the burgeoning interest in experiences and hospitality surrounding our world of fine wines.” This vision promises to unlock new avenues for sharing the rich heritage and passion of PFV estates with a wider audience.
This annual gathering in the Douro Valley also reinforced the deep camaraderie among PFV members, a testament to the power of shared vision and collaborative spirit.
“We look forward to the next meeting, hosted by Domaine Clarence Dillon in Bordeaux.”
“Join us in congratulating Prince Robert on his new role!”
